
Giorgio Riso è fondatore e Amministratore Delegato di Dottor Grandine. Nella sua carriera vanta collaborazioni con aziende internazionali quali FCA-Chrysler e Vodafone. Le sue principali competenze includono il market development; la definizione di business strategies e di iniziative di marketing; la gestione di attività di vendita, di punti specializzati e dealers locali; e una vasta esperienza nella Customer Care e Customer Satisfaction.
Laureato nel 1994 in Economia e Commercio presso "La Sapienza" di Roma, ha approfondito gli studi alla London School of Economics e alla Friedrich Naumann Foundation.
Specializzazioni:
- - Marketing
- - Sales
- - Executive level interaction
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Dottor Grandine
Amministratore delegato
dal 2013 -
A SPECIALISED COMPANY
Dedicated entirely to damages on vehicles caused by Hail, specialised in cold technique car repairs.
BEHIND A GREAT COMPANY, A SUCCESSFUL TEAM
A management born and raised in the automotive sphere, with experience matured alongside some of the world’s most important brands both on the Italian and international markets, with consolidated skill in customer relationship management.
TOGETHER WITH THE BEST SPECIALISED TECHNICIANS
to create a reliable and strategic structure with integrated expertise capable of guaranteeing global assistance that goes beyond the ordinary concept of car repairs.
Dic 2011
Milano
Global CRM director
Definition of business strategies and business development plan at internation level.
World-wide implementation of sales strategies and supervising of all the market analysis activities.
Determination and development of goals, after sales strategies proposals, and intervention plans Improvment of Customer Satisfaction and Customer Lifetime Value.
Ensure proper and timely handling of requests from customers.
Improvement in sales and increase of Value Share for each client.
Giu 2008
Milano
Ivrea
HEAD OF BUSINESS CUSTOMER (N/W AREA)
Garantire le iniziative di marketing one-to-one, inbound e outbound.
Gestire le attività di Cross Selling e Up Selling
Gestione dei Contact Centers del Nord - Ovest Italia
Migliorare la Customer Satisfaction e il Customer Lifetime Value .
Migliorare la vendite e aumentare lo Share of Value per singolo cliente.
Migliorare la customer loyalty gestendo le attività di contatto finalizzate alla soddisfazione
Gestione diretta di 350 risorse, raggiungimento dei target di Cross Selling, Up Selling e fidelizzazione.
Giu 2006
Torino
HEAD OF WORLD WIDE CUSTOMER CARE FIAT AUTO (FIAT, ALFA ROMEO, LANCIA)
Governance on 18 European branches & 8 “overseas” subsidiaries of Automotive Group
Management and definition of Customer Care Budgets in Europe and Overseas
Management of Call Centre sales activity
Monitoring Customer Care process quality on all markets.
Management of all requirements concerning customer information & complaints, activating the
functions in charge. (Vouches for the customer in the Group)
Dic 2002
Torino
BRAND AUTOEXPERT: RESPONSIBLE FOR ITALIAN MARKET
Responsible for market development, full responsibility for Profit & Loss Account
Responsible for the realisation of sales development plans and target achievement as far as volume
and turnover are concerned, for National territory
Management of online business sale
Co-ordinated 24 resources (4 centra staff and 20 sales force)
Managed budget: approx. € 9,800,000
Results: 110.000 used cars sold in 2002; 100% target + 15% versus 2001 (96.000)
Dic 2001
Consultant
Responsible for re-organisation Dealers of North-West Area:
Realisation and implementation of promotional & local market policies, marketing plans, customer
segments, price position - SWOT analysis and business plans.
Improvement of Customer Satisfaction and Employer Satisfaction
Optimisation of Secondary sales network, spare parts sales and Customer Satisfaction
Plan and implementation of incentive scheme for the sales force
Definition of initiatives to be perfomed and Business Plan completion
Secondary sales network: optimisation of territorial coverage (geomarketing) and assessment of
single business unit skills
After Sales marketing development, for the main sales network, market analysis and new business
opportunities